Badges & benefits overview
Understanding the core building blocks of your Moments community
What are badges?
Badges are the foundation of your Moments platform. Each badge is an ERC-721 NFT in the background that serves multiple purposes:
Membership passes - Grant access to your community and exclusive content
Merchandise vessels - Enable claiming physical or digital items
Milestone markers - Recognize community achievements and progression
Benefit containers - Package multiple perks into single collectibles
Every badge is tradeable on secondary markets, and all information (including attached benefits) is visible in its metadata.
What are benefits?
Benefits are the rewards and perks that make badges valuable. They come in two types:
Static benefits
Always active for anyone holding the badge. Examples:
Access to exclusive content feed
Ability to post in community discussions
Entry to token-gated features
Priority support or recognition
Claimable benefits
Require the holder to take action to redeem. Examples:
Physical merchandise (t-shirts, vinyl records, art prints)
Digital items (discount codes, exclusive content)
Event tickets or access passes
Limited-time offers
How they work together
The basic flow:
You create a badge with specific artwork and description
You attach benefits to that badge (both static and claimable)
Community members mint (purchase or claim) the badge
They automatically receive static benefits
They can claim claimable benefits when ready
Example: A "Supporter Badge" priced at $50 might include:
Static: Access to exclusive content feed + ability to post
Claimable: One free merchandise item per year + 10% discount code
Badge flexibility
Badges can be configured in numerous ways:
Free or paid
Charge a badge minting (purchase) price in crypto or FIAT
Offer badges for free to reward community participation
Limited or unlimited supply
Create scarcity with maximum supply limits
Allow unlimited minting for broad accessibility
Gated or open
Require holders to own other badges before minting
Set membership token balance thresholds
Create allowlists for specific wallets
Combine multiple requirements (users must meet ALL conditions)
One-time or recurring
Set how many badges each wallet can mint
Configure renewable benefits that reset after time periods
Benefit delivery methods
Email-based claims
Simple workflow where admins receive email notifications when members claim benefits. Best for:
Physical merchandise requiring shipping coordination
Manual fulfillment processes
Benefits needing personal touch
Webhook-based claims
Automated integration with external services. Best for:
Instant discount code delivery
Automated badge airdrops to claimant wallets
Integration with merchandise platforms
Scalable, hands-off fulfillment
Key concepts
Publishing & draft state
Badges start in draft mode (invisible to community) until you publish them. This lets you set up everything properly before going live.
Editing after creation
You can edit badge information anytime, but changes only affect future mints of badges. Existing badges retain their original properties—this protects collectors from unexpected changes.
Attaching/removing benefits
Benefits can be attached to or removed from badges at any time. Unlike badge properties, these changes do affect existing badges, so use carefully.
Secondary market visibility
All badge information and benefits appear in the badge metadata, making them visible on marketplaces like OpenSea. This transparency helps build trust and value.
Technical foundation
Moments runs on blockchain technology, but you'll never need to think about it. The platform handles all technical complexity in the background while delivering key benefits:
True ownership: Your community members actually own their badges—they can keep them forever, trade them, or sell them without your permission
Transparent & verifiable: Everything is provably authentic and can't be faked or duplicated
Interoperable: Badges work across platforms and wallets, not locked to a single service
Permanent: Badges and their benefits live on the blockchain, not dependent on any company staying in business
We use the ERC-721 standard (the same technology behind digital collectibles) because it's proven, secure, and widely supported.
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